[NEWS] 181110 BLACKPINK Takes 3rd Spot On November 2018 Girl Group Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of November 2018 brand reputation rankings for girl groups. Their findings are based on 126,550,637 pieces of data collected from October 8 to November 9 of 2018, an increase of 25.43% from last month’s survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

181110 nov 2018 brand index reputation gg graph

BLACKPINK grabs 3rd place with a combined brand reputation score of 12,170,886, an increase of 18.35% from last month.

181110 nov 2018 brand index reputation gg list

Taking a closer look at the analysis, BLACKPINK has 350,744 points on the Participation Index category while having 5,571,864 points on the Media Index category. On the Communication Index category, the group got 2,518,975 while getting 3,729,303 points for Community Perception Index.

181110 sep oct nov 2018 brand index reputation gg list

BLACKPINK had previously topped the girl group rankings in October 2018. Congrats to the girls!

Check out the top 30 for this month below!

  1. TWICE
  2. IZ*ONE
  4. Girls’ Generation
  5. Red Velvet
  6. Weki Meki
  7. WJSN (Cosmic Girls)
  8. APRIL
  9. fromis_9
  10. Apink
  11. GWSN
  12. (G)I-DLE
  15. Oh My Girl
  16. Lovelyz
  17. DreamCatcher
  18. EXID
  19. ICIA
  21. AOA
  22. LABOUM
  23. T-ara
  24. DreamNote
  25. LOONA
  26. Girl’s Day
  27. gugudan
  28. After School
  29. Berry Good


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