Tag Archives: BRAND REPUTATION INDEX

[NEWS] 181216 BLACKPINK Members Take Spots on December 2018 Individual Girl Group Member Brand Reputation Rankings

The Korean Business Research Institute revealed their December 2018 brand reputation rankings for girl group individual members. Their findings are based on 106,737,693 pieces of data collected from November 14 to December 15 of 2018.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) of 432 girl group members to determine their brand reputation.

Continue reading [NEWS] 181216 BLACKPINK Members Take Spots on December 2018 Individual Girl Group Member Brand Reputation Rankings
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[NEWS] 181208 BLACKPINK Grabs 2nd Place On December 2018 Girl Group Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of December 2018 brand reputation rankings for girl groups. Their findings are based on 130,870,702 pieces of data collected from November 11 to December 7 of 2018, an increase of 3.41% from last month’s survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 181208 BLACKPINK Grabs 2nd Place On December 2018 Girl Group Brand Reputation Rankings

[NEWS] 181118 BLACKPINK Jennie Tops November 2018 Individual Girl Group Member Brand Reputation Rankings

The Korean Business Research Institute revealed their November 2018 brand reputation rankings for girl group individual members. Their findings are based on 118,798,781 pieces of data collected from October 16 to November 17 of 2018, an increase of 38.05% from last month.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) of 432 girl group members to determine their brand reputation.

Continue reading [NEWS] 181118 BLACKPINK Jennie Tops November 2018 Individual Girl Group Member Brand Reputation Rankings

[NEWS] 181110 BLACKPINK Takes 3rd Spot On November 2018 Girl Group Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of November 2018 brand reputation rankings for girl groups. Their findings are based on 126,550,637 pieces of data collected from October 8 to November 9 of 2018, an increase of 25.43% from last month’s survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 181110 BLACKPINK Takes 3rd Spot On November 2018 Girl Group Brand Reputation Rankings

[NEWS] 181028 BLACKPINK Maintains Its Spot At 2nd Place on October 2018 Singer Brand Reputation Rankings

The Korean Business Research Institute revealed their October 2018 brand reputation rankings for singers. Their findings are based on 106,532,910 pieces of data collected from September 26 to October 27 of 2018, a decrease of 9.91%.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 181028 BLACKPINK Maintains Its Spot At 2nd Place on October 2018 Singer Brand Reputation Rankings

[NEWS] 181021 BLACKPINK on October 2018 Individual Girl Group Member Brand Reputation Rankings, Jisoo at 4th Place

The Korean Business Research Institute revealed their October 2018 brand reputation rankings for girl group individual members. Their findings are based on 86,053,562 pieces of data collected from September 19 to October 20 of 2018, a decrease of 25.94% from last month.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) of 380 girl group members to determine their brand reputation.

Continue reading [NEWS] 181021 BLACKPINK on October 2018 Individual Girl Group Member Brand Reputation Rankings, Jisoo at 4th Place

[NEWS] 181030 BLACKPINK Tops October 2018 Girl Group Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of October 2018 brand reputation rankings for Korean celebrities. Their findings are based on 100,896,208 pieces of data collected from September 11 to October 12 of 2018.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 181030 BLACKPINK Tops October 2018 Girl Group Brand Reputation Rankings

[NEWS] 180930 BLACKPINK Is 3rd Place on Comprehensive September 2018 Korean Celebrities Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of September 2018 brand reputation rankings for Korean celebrities. Their findings are based on 288,148,301 pieces from 100 popular Korean stars of data collected from August 28 to September 29 of 2018.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 180930 BLACKPINK Is 3rd Place on Comprehensive September 2018 Korean Celebrities Brand Reputation Rankings

[NEWS] 180929 BLACKPINK Ranks 3rd on September 2018 Idol Group Brand Reputation Rankings

The Korean Business Research Institute revealed their September 2018 brand reputation rankings for idol groups. Their findings are based on 178,241,082 pieces of data of 100 idol groups collected from August 27 to September 28 of 2018.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 180929 BLACKPINK Ranks 3rd on September 2018 Idol Group Brand Reputation Rankings

[NEWS] 180922 BLACKPINK Is Second on September 2018 Singer Brand Reputation Rankings

The Korean Business Research Institute revealed their September 2018 brand reputation rankings for singers. Their findings are based on 118,251,077 pieces of data collected from August 2 to September 22 of 2018.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 180922 BLACKPINK Is Second on September 2018 Singer Brand Reputation Rankings