The Korean Business Research Institute revealed their March 2018 brand reputation rankings for girl groups. Their findings are based on 77,029,078 pieces of data collected from February 8 to March 9 of 2018.
The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
On February 25th, the Korean Business Research Institute revealed their March 2018 brand reputation rankings for singers. Their findings are based on 157,290,415 pieces of data collected from January 27 to February 28 of 2018. This is a 15.17 percent increase in data from December, which was the last time that brand reputation rankings were compiled for idol groups.
The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
On February 25th, the Korean Business Research Institute revealed their February 2018 brand reputation rankings for singers. Their findings are based on 145,708,528 pieces of data collected from January 23 to February 14 of 2018. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
The Korean Business Research Institute revealed their November brand reputation rankings for singers. Their findings are based on 130,541,250 pieces of data collected from November 22 to December 23 of 2017. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
The Korean Business Research Institute revealed their November brand reputation rankings for singers. Their findings are based on 86,156,392 pieces of data collected from June 20 to July 21 of 2017. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
The Korean Business Research Institute revealed their December brand reputation rankings for girl groups. Their findings are based on 65,463,580 pieces of data collected from June 6, 2017 to July 7, 2017. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
The Korean Business Research Institute revealed their December brand reputation rankings for girl groups. Their findings are based on 36,856,702 pieces of data collected from November 8 to December 9. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.
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