Tag Archives: BRAND REPUTATION INDEX

[NEWS] 171224 BLACKPINK Places 11th Overall on December 2017 Singer Brand Reputation Rankings

The Korean Business Research Institute revealed their November brand reputation rankings for singers. Their findings are based on 130,541,250 pieces of data collected from November 22 to December 23 of 2017. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 171224 BLACKPINK Places 11th Overall on December 2017 Singer Brand Reputation Rankings

[NEWS] 170722 BLACKPINK Places 6th on July Singer Brand Reputation Rankings

The Korean Business Research Institute revealed their November brand reputation rankings for singers. Their findings are based on 86,156,392 pieces of data collected from June 20 to July 21 of 2017. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 170722 BLACKPINK Places 6th on July Singer Brand Reputation Rankings

[NEWS] 170708 BLACKPINK Places 4th Among Girl Groups on July 2017 Brand Reputation Rankings

The Korean Business Research Institute revealed their December brand reputation rankings for girl groups. Their findings are based on 65,463,580 pieces of data collected from June 6, 2017 to July 7, 2017. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 170708 BLACKPINK Places 4th Among Girl Groups on July 2017 Brand Reputation Rankings

[NEWS] 161210 BLACKPINK Is 3rd Place Among Girl Groups on December 2016 Brand Reputation Rankings

The Korean Business Research Institute revealed their December brand reputation rankings for girl groups. Their findings are based on 36,856,702 pieces of data collected from November 8 to December 9. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 161210 BLACKPINK Is 3rd Place Among Girl Groups on December 2016 Brand Reputation Rankings

[NEWS] 161128 BLACKPINK Places 4th on November Singer Brand Reputation Rankings

The Korean Business Research Institute revealed their November brand reputation rankings for singers. Their findings are based on 150,439,732 pieces of data collected from October 24 to November 25. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 161128 BLACKPINK Places 4th on November Singer Brand Reputation Rankings

[NEWS] 161112 BLACKPINK Places 2nd on November Girl Group Brand Reputation Rankings

The Korean Business Research Institute revealed their November brand reputation rankings for girl groups. Their findings are based on 45,919,354 pieces of data collected from October 10 to November 11. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 161112 BLACKPINK Places 2nd on November Girl Group Brand Reputation Rankings

[NEWS] 161022 BLACKPINK is #10 on October Singer Brand Reputation Rankings

Few weeks ago, BLACKPINK was ranked number 2 on the October Rankings of Girl Group Brand Reputation Index. On October 22nd, the Korean Business Research Institute has revealed its findings for October singer brand reputation rankings. The results come from 17,312,826 pieces of data gathered from September 20 to October 21.

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Continue reading [NEWS] 161022 BLACKPINK is #10 on October Singer Brand Reputation Rankings

[NEWS] 161008 BLACKPINK Places 2nd on October Girl Group Brand Reputation Rankings

On October 8, the Korean Business Research Institute released their findings regarding the brand reputation rankings for girl groups for the month of October.

Continue reading [NEWS] 161008 BLACKPINK Places 2nd on October Girl Group Brand Reputation Rankings

[INFO] 160917 BLACKPINK is Top3 on ‘Singer Brand Reputation’ for September 2016

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From the analysis, BLACKPINK got 4,566,300 points for Participation Index, 2,114,233 points for Media Index, 2,966,733 points for Communication Index and 3,553,820 points for Community Perception Index with a total of 13,201,086 Brand Reputation Index.