Tag Archives: DECEMBER 2016

[NEWS] 161210 BLACKPINK Is 3rd Place Among Girl Groups on December 2016 Brand Reputation Rankings

The Korean Business Research Institute revealed their December brand reputation rankings for girl groups. Their findings are based on 36,856,702 pieces of data collected from November 8 to December 9. The data measures various indexes including participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

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