Tag Archives: FEBRUARY 2019

[NEWS] 190224 BLACKPINK Ranks 2nd Place On February 2019 Idol Group Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of February 2019 brand reputation rankings for idol groups. Their findings are based on 155,774,903 pieces of data of 100 idol groups collected from January 22 to February 23 of 2019, an increase of 28.85% from the September survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 190224 BLACKPINK Ranks 2nd Place On February 2019 Idol Group Brand Reputation Rankings

[NEWS] 190223 BLACKPINK Members Grab Spots on February 2019 Individual Idol Member Brand Reputation Rankings

The Korean Business Research Institute revealed their February 2019 brand reputation rankings for overall idol individual members. Their findings are based on 228,368,061 pieces of data collected from January 21 to February 22 of 2019.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) of 987 idol members to determine their brand reputation.

Continue reading [NEWS] 190223 BLACKPINK Members Grab Spots on February 2019 Individual Idol Member Brand Reputation Rankings

[NEWS] 190217 BLACKPINK Members Take Spots on February 2019 Individual Girl Group Member Brand Reputation Rankings

The Korean Business Research Institute revealed their February 2019 brand reputation rankings for girl group individual members. Their findings are based on 99,426,222 pieces of data collected from January 15 to February 16 of 2019, an deccrease of 11.08% from last month’s survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) of 455 girl group members to determine their brand reputation.

Continue reading [NEWS] 190217 BLACKPINK Members Take Spots on February 2019 Individual Girl Group Member Brand Reputation Rankings

[NEWS] 190210 BLACKPINK Tops February 2019 Girl Group Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of February 2019 brand reputation rankings for girl groups. Their findings are based on 120,321,655 pieces of data collected from January 8 to February 9 of 2019, an increase of 11.09% from last month’s survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 190210 BLACKPINK Tops February 2019 Girl Group Brand Reputation Rankings

[NEWS] 190205 BLACKPINK Takes 2nd Place, Jennie at 5th Spot On February 2019 Singer Brand Reputation Rankings

The Korean Business Research Institute revealed a new comprehensive list of February 2019 brand reputation rankings for singers. Their findings are based on 122,744,263 pieces of data collected from January 3 to February 4 of 2019, an decrease of 11.65% from the December 2018 survey.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) to determine their brand reputation.

Continue reading [NEWS] 190205 BLACKPINK Takes 2nd Place, Jennie at 5th Spot On February 2019 Singer Brand Reputation Rankings