Tag Archives: IDOL INDIVIDUAL RANKINGS

[NEWS] 190223 BLACKPINK Members Grab Spots on February 2019 Individual Idol Member Brand Reputation Rankings

The Korean Business Research Institute revealed their February 2019 brand reputation rankings for overall idol individual members. Their findings are based on 228,368,061 pieces of data collected from January 21 to February 22 of 2019.

The data measures various indexes including participation (brands the celebrity has participated in or product consumption), media (media marketing worth), communication (ability to communicate with public) , and community (community’s perception of them/social marketing worth) of 987 idol members to determine their brand reputation.

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